Check out your Twitter newsfeed for a minute. What gets your attention? Images! Whenever possible, you’ll want your tweets to stand apart from the rest by adding a relevant, high-quality photo. Ideally this will be a tweet that drives traffic to your blog or one of your social media platforms (Facebook, Twitter, LinkedIn, Pinterest, Instagram, YouTube, etc.)
To add a photo to your tweet, just click on the Add Photo button.
Keep in mind that doing so will add 26 characters to your tweet (like so: pic.twitter.com/N17Emovw5R). You want to leave room for comments and for people to retweet your tweet with their handle (eg., @kristyivd), so you’re going to want to keep your tweet brief. This recent tweet of mine is 118 characters with spaces (embedded tweet below).
— Kristy Schnabel (@kristyivd) July 14, 2015
(Note: When sharing to other groups, I suggest including the “http://” in front of the URLs to ensure that no matter where its being shared, the link will work.)
You might be thinking, “Where am I going to be re-sharing these tweets?” Guy Kawasaki calls Twitter a firehose. Funny, but true!
He scheduleds 80 tweets a day, and whereas you and I don’t have 10 million followers as he does that you need to entertain, I do think you should consider sharing your tweets more than once to reach people when they’re online. You especially want to share more than once your blog posts that you’ve spent hours to prepare.